This article was last updated on April 16, 2022
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On September 18, 2013, WelcomePack Canada Inc., a Toronto-based company launched its innovative ‘Welcome to Canada’ program for new immigrants. It brings together over 30 Canadian brands in an initiative that will deliver welcome gift packs to 30,000 new Canadian immigrants in the Greater Toronto Area. The inaugural WelcomePack 2013 was unveiled at the Sony Centre for the Performing Arts, Toronto.
WelcomePack 2013 is a specially designed welcome gift box filled with products that are of immediate and valuable use to newly landed immigrants. It also contains the WelcomePack magazine with helpful settlement information and over $1,000 in special discount offers from the participating brands, all free of cost. New immigrants, who get the pack will continue to receive special offers and valuable information from WelcomePack Canada on an ongoing basis.
To qualify to receive a WelcomePack, newly landed immigrants have to be over 18 years of age and have arrived in Canada on or after September 1, 2011. They have to register to be able to collect the WelcomePack gift boxes being distributed by over 20 settlement services centres conveniently located throughout the GTA. The leading settlement services centers – YMCA of Greater Toronto, India Rainbow Community Services of Peel, S.E.A.S. Centres, Toronto District School Board (Newcomer Services for Adults) among others – are part of this innovative ‘Welcome To Canada’ initiative.
“WelcomePack is an innovative ambassador, introducing Canada’s leading brands to new immigrants. We are pleased to have more than 30 brands participating this year,” says Albert Yue, President and CEO, WelcomePack Canada Inc.
Andrew Srinarayan, Vice President, WelcomePack Canada adds, “This landmark new immigrant program integrates corporate Canada as a cohesive welcoming team, working together to make the arrival of new immigrants memorable.” The participating brands are from sectors like banking, telecommunications, real estate, automobile, food & beverages, consumer products and services. Together, they will help make settling into Canada simpler, with products, advice and savings tailored specially for newcomers.
Since the announcements of this initiative 6 months ago, it has attracted more than 30 leading Canadian brands like Achieve International Language Centre, Air Wick, Axe, Becel, Billy Bee, Brooke Bond Red Label Tea, Brooke Bond Taj Mahal Tea, Bru Coffee, CIBC, Club House, Dettol, Dove, FedEx, Finish, Frank’s Red Hot, Heinz, Hyundai, Knorr, Lady’s Choice, Lipton Tea, Lysol, Mandarin Restaurants, McCormick, Pillers, Princess Margaret Cancer Foundation, Rogers, Snuggle, SunLight, T&T Supermarket, Tridel, Veet, etc. They have provided gifts, products, special offers and valuable information to the pack. For more information
For more information about the WelcomePack Canada Program, please visit www.welcomepackcanada.com
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