Organizers of the Honda Indy Toronto announce that Robert Herjavec, star of ABC’s hit show “Shark Tank” and well-known business leader, will serve as Grand Marshal for its 2012 event, taking place July 6-8.

Herjavec will perform the standard Grand Marshal duties that include giving the famous “drivers, start your engines” command to start the afternoon IZOD IndyCar Series race on Sunday, July 8. He will also meet the IZOD IndyCar Series drivers, tour the INDYCAR paddocks and will participate in the Drivers Parade. Herjavec is also a successful race car driver and will compete in two Ferrari Challenge races at the Honda Indy Toronto that weekend.

“We are pleased to name Robert Herjavec as our Grand Marshal for 2012,” said Charlie Johnstone, Vice President and General Manager of Honda Indy Toronto. “As a Toronto resident, Robert is a huge supporter of the Honda Indy Toronto and he will be a great ambassador for the event.”

Herjavec is one of North America's most recognizable business leaders. Widely known as an entrepreneurial and motivational expert, his business advice has appeared in numerous national newspapers and magazines. Herjavec’s celebrity status has expanded with his former leading role Dragons' Den, the #1 TV show in Canada (now in its 7th season) and the American hit show Shark Tank (now taping its 4th season on ABC).

Herjavec has also gone back to one of his first loves, auto racing, competing in the Ferrari Challenge across North America. He won both races at this year’s season-opener in St. Petersburg, Florida, won the 2011 “Rookie of the Year” title for the Ferrari Challenge and with five podium finishes this season is poised to win the series. Herjavec will be competing this weekend in Toronto as the driver of Ferrari #007 and will be appearing at the Ferrari fan zone.

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