Channeling Fandom: The Dynamics of Sports Marketing

This article was last updated on April 16, 2022

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Join RED Academy and a panel of experts as they discuss their roles and experiences surrounding the dynamics of Marketing and Sports.
Our guest speaker Rebecca Ross is very familiar with the power of the fan experience and the ability to create that through a respected brand. As the Senior Director of Creative Marketing at MLSE, Rebecca will share her insights and wisdom into the mobilization of the fan event and the role of marketing in sport.
Joining Rebecca will be Craig Mongeon, a Human Resources professional at MLSE with over 10 years of industry experience. Craig will dive into the role of people management within a recognized brand and the career possibilities for marketers in the sports industry.
Questions? Email hello@redacademy.com.


Source: Whats on Toronto original article at Channeling Fandom: The Dynamics of Sports Marketing

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