We all know that Bollywood can be all about uncertainties at the most unexpected situations. A perfect example to the same stands in the form of Shoojit Sircar’s upcoming film Running Shaadi.com. While the film’s release is just a week away from now, the film has (very unexpectedly) run into troubled waters over its title. The objection was raised by ‘People Interactive Pvt. Ltd’, the group that owns and run the popular matrimonial website titled ‘shaadi.com’.
In a petition that ‘People Interactive Pvt. Ltd’ had filed through ‘Kochhar & Co’, the former had alleged that Shoojit Sircar was trying to encash the goodwill of their website’s name (shaadi.com). Besides the title, ‘People Interactive Pvt. Ltd’ also felt that, the crux of Running Shaadi.com (which was about eloping) could contradict the basic objective of their website, which was matrimony. ‘People Interactive Pvt. Ltd’ says that Running Shaadi.com could create a major negative impact in the market about its image.
While Running Shaadi.com stars Amit Sadh and Taapsee Pannu in the lead roles, the film is being readied to release on 17 February this year.
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