Renowned Bollywood producer, Ritesh Sidhwani has been roped in as the brand ambassador for the project and is serving as an advisor to Meeras. Ritesh is instrumental in choosing the probable films that can be locked and incorporated into the film theme park. Talking about the massive deed Ritesh said that, they have collaborated with two top Hollywood studios to procure rights, so feature rides could be made on the basis of their movies and that about 10-12 movies have been short-listed from the stables of the Indian film industry.
Ritesh further pointed out that he also recommended some south Indian films, which could be considered in the deal as well. A formal announcement on the selected films will be made next month. The chief leisure and entertainment officer from Meeras Holding, Raed Al Nuaimi, said that at this stage they are in the process of conceptualizing and setting up the various mechanisms and checking their compliance to the different movie themes.