This article was last updated on April 16, 2022
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History was created last Eid when Salman Khan's Ek Tha Tiger broke the opening record by a huge margin. Now that Akshay Kumar and Shah Rukh Khan are coming up with their Once Upon A Time In Mumbaai 2 and Chennai Express, all eyes are on to see that by what distance does Salman's record finally get broken this year.
"Salman's Ek Tha Tiger had collected close to 33 crores on just the day of Eid last year. Those were unheard of collections since not just Eid record was broken, even the highest day ever scored by Hrithik Roshan's Agneepath (22 crores) was quashed by a major distance," informs a trade source, "Later, the film went on to score the quickest century ever (in 6 days) and then also ended it run just a little before the 200 crore mark. While one waits to see whether Akshay or Shah Rukh achieve that with their films, the first target would be for the combined collections to cross the 33 crores mark."
Given the fact that releases are getting bigger with every passing month and Eid 2013 is being seen as a lucrative time period for the double bill, what with Akshay as well as Shah Rukh coming together on the same day, there is huge deal of positive anticipation around newer records being created.
"This is the first time that a major actor other than Salman is arriving on Eid," says a source, "Salman has a very loyal fan base so it would require some good push by both Akshay and Shah Rukh to pull them in for a film of theirs. Having said that, since they individually have an extremely loyal following, courtesy more than 20 years each that they have spent in the industry, there is expectation of an unheard and unseen mad rush indeed on August 8."
While one waits to see which of the two films ends up taking a lead on Day One of their arrival, one thing is for sure that a target of 33 crores would be definitely in the mind of both camps as they set the stage for a battle of supremacy.
Article written by staff at Bollywood Hungama. Read more
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