While we can't get enough of Amul's witty ways of ad making, the brand never fails to highlight contemporary hot topics, may it be related to Bollywood or others.
Hrithik Roshan was recently discharged after a successful brain surgery and this seems to be Amul's inspiration for its latest ad campaign. Its new ad showcases its mascot in the attire of Krrish handing over the Krrish mask to the original Krrish, Hrithik, who seemed to be dressed in casuals. But what catches the attention is the interesting play of words in the punch-line which reads 'Jaldi Hri-theek ho jao, Amul makes life Roshan'.
Article written by staff at Bollywood Hungama. Read more
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