T-Series acquires the music rights for the upcoming big banner films. Bhushan Kumar, the head honcho of T-Series, has acquired the music rights of the most awaited films of the year – Jagga Jasoos, Kick, Happy New Year and many others.
After the successful endeavor with Yaariyan, Jai Ho, Highway, Shaadi ke Side Effects, Queen, T-Series holds music rights of Kick starring Salman Khan and Jacqueline Fernandez produced and directed by Sajid Nadidwala releasing in July this year.
T-Series has also acquired the music rights of Jagga Jasoos starring Ranbir Kapoor and Katrina Kaif directed by Anurag Basu which is produced under the banner of Picture Shuru Productions, a joint production company by Ranbir Kapoor and Anurag Basu.
The music giant, T-Series, who has promoted several films over the years; they plan to extend their scope of marketing and use different avenues to promote these films. The scale of marketing and promotions gets bigger and better.