The first look of director Ram Gopal Varma's upcoming film Veerappan is a quick recap of the life of the forest brigand, which showcases Asia's biggest manhunt for the most wanted criminal Veerappan. The two-and-half minute trailer is scandalous and fascinating and in spite of having no dialogues, it has been impactful.
Sachiin Joshi's Viiking Media and Entertainment has now tied up with a leading multiplex chain all around India where you will find a look alike Veerappan asking you "Aapne trailer dekha kya??" The same strategy seems to be a hit amongst the movie goers and while one enters to watch action in Baaghi, they are welcomed by Asia's most wanted criminal Veerappan holding a gun in his hand, with fear being instilled in the movie goers. The anticipation seems to be growing and with this move striking a chord with the audience, the wait for May 27, seems to be increasing. On touching base with producer Sachiin Joshi, he stated this is one way to just give a glimpse to the audience on why it took 10 years to catch Osama Bin Laden but 20 years to catch Veerappan. The story unfolds in May where the dark, dramatized portrayal of reality will be covered via RGV's canvas.