Wednesday, 28 October 2009 12:27
Written by Inder
Oye! Times.com is a refreshing website catering to South Asians from the Indian sub-continent and Indo-Caribbeans living in Canada and the U.S. We offer an impressive array of community information, ranging from Arts & Culture, Fashion, Health, Relationships, Community Events, Business, and News.
From its inception in 2008, Oye! Times has captured the interest of the South Asian community, and more importantly advertisers targeting the growing ethnic demographics in Canada and the U.S. Our weekly newsletter has been instrumental in the exponential growth of Oye! Times.com.
Community is at the heart of our mandate; hence we are dedicated to promoting events and services, such as Naya Raasta Support Group for Divorced or Separated South Asians, and Sawera Group empowering South Asian women.
We are currently working with associations such as TD Bank, Bell, Royal Bank of Canada, Shaadi.com, Kismet Wedding Show, Suhaag Wedding Show, Toronto Marlies, Peel Region Police, Sears Canada, Rogers, Canadian Diabetes, Small World Music, Swar Sadhana, Computers Canada, Miss Pakistan World, Talk Of The Town lounge, Sapphire Banquet & Conference Centre, to name a few, to successfully promote their events and businesses.
Oye! Tickets.com is our online ticketing website, which offers many unique choices for patrons, as well as the event organizers and promoters.
Oye! Times is frequented by first and second generation South Asians interested in real-time, factual content, catering to their personal, business, and social needs.
Media Accreditation
Oye! Times is the first South Asian media to be accredited with Maple Leaf Sports & Entertainment (MLSE) who owns the Toronto Maple Leafs, Toronto Marlies, Toronto Raptors and Toronto FC. Oye! Times is privileged to have access to media and community events hosted by MLSE as well as professional sporting events.
Oye! Times is also accredited with the Toronto Argonauts Football Club, and will regularly cover their games and community events. Oye! Times will also collaborate with the Argonauts organization on special promotions and events geared towards the South Asian community.
Oye! USPs (Unique Selling Propositions)
Content can be translated into 33 languages.
Visitors can listen to the content, which is read out by the PC on speaker.
100% dynamic content-driven website.
All ads are seen by visitors in static locations, even as the content changes in the central area.
Password protected access for advertisers to Oye! Media Adserver, for full disclosure of impression and click-through data, in real-time
All content can be shared with all social networking communities, such as Facebook, Myspace, etc.
Users can provide feedback on content via the Comments feature.
Integration of Youtube videos, stock quotes, weather reports, amongst numerous other features.
Ajax powered search, similar to Youtube and other sites.
Fast loading website.
Oye! Target Demographics
Age range: 20-60
Education: Post-secondary and higher
Household income: >70K
User Location: >75% Southern Ontario
The Team
Marketing Manager
Inder
Staff Reporters & Contributors
Aman Dhanoa
Paul Dhanoa
Acharya Sri Khadi Madama
Subodh Kumar
Rajinder K. Batra
Smita Saxena
Gerald Godinho
Tanveer Jafri
Ram Gopal
Muhammad Idrees Ahmad
Elmo Jayawardena
Irum Naqvi
Len Humes
Tapa Menon
Ravi Choudhry, Ph.D
Alan Rogers
Lachman Balani
Sanju Ganglani
Viresh Fernando
Priyanka Desai
Glen Allen
Stephen Pate
Neetu Kumar
Tahmena Bokhari
Rodrigo Diaz
William Belle
Kavita Mehta
Steve Val
Lalitha Brodie
Eugene Ivanov
Gisele Gauthier
Ben Trattner
Subramaniam Masilamany
Graphic Designer
Maria Angelina
Photographers
Annandi Merhai
J.P. Dhanoa
For more information, kindly contact
inder@oyetimes.com