The makers of the upcoming sports extravaganza Bhaag Milkha Bhaag featuring Farhan Akhtar have come up with a unique strategy to promote their film. in fact if all goes as planned then every time you are at a multiplex to see a film, you will be singing the National Anthem along with the biggest names in Indian sports world.
Golfer Jeev Milkha Singh is already on board. The others being approached include Indian Cricket captain MS Dhoni, shuttler Saina Nehwal, shooter Abhinav Bindra, footballer Baichung Bhutia, boxer Vijender Singh, wrestler Sushil Kumar, tennis player Sania Mirza, weight lifter Geeta Rani, retired hockey player Dhanraj Pillay, chess grandmaster Viswanathan Anand and Formula 1 racer Narain Karthikeyan. "At present, there are several versions of the National Anthem being played at different multiplexes. From July, they will all feature this new video."
This video will reportedly be shot by filmmaker Rakeysh Omprakash Mehra (director of BMB). "It's yet to be decided whether the players will sing the National Anthem, or if playback singers will be roped in," the source adds.