Best Beauty Launches To Hit CVS

The last week of the year offers a tricky paradox. On one hand, our bank accounts ride dangerously low after weeks of holiday shopping and general overconsumption. On the other, it’s hard not to set our our sights on a fresh beauty routine that will have us winning our New Year’s resolutions (like taking better care of our skin and DIYing our manis) — and requiring a few new products.

Thankfully, all can be had at drugstore prices. We combed CVS’ upcoming offerings to find the best new beauty gear to hit stores January and February 2017. Among the finds we’re most excited to try: a lip scrub to counter the kind of chapped lip struggle recently suffered by Kat Von D, an eyeshadow palette that combines two of our favorite trends (nudes and sparkle), the cleansing wipes that celebrity facialist Shani Darden told us she swears by, and a vitamin-rich moisturizing cream that’s nearly 100% natural. Ahead, find more than 45 upcoming releases that clock in at $40 or less.

If these launches are any indication, 2017 is going to be a gorgeous year.


This collagen-infused formula contains a wavy applicator to plump lashes with major volume.

Maybelline Colossal Big Shot Mascara, $8.49, available at CVS.


This long-lasting topcoat gives polish the shine of a gel mani, minus the curing time, LED lights, and brutal removal process.

Essie Gel Couture Ballet Nudes Top Coat, $11.50, available at CVS.


This 5-free gel polish comes in 36 shades and is part of a three-step system that mimics the hard-as-nails in-salon treatment at home.

Beauty 360 No-Light Gel Polish, $5, available at CVS.


We often wonder why more self tanners aren’t formulated with SPF. This one, which comes in three shades, is boosted by SPF 20.

Almay Healthy Glow Makeup + Gradual Self Tan, $15, available at CVS.


As if four soft-focus highlighting powders weren’t enough, this compact is equipped with secret compartments under the pans, too.

E.L.F. Illuminating Palette, $6, available at CVS.


This sheer wash of healthy pink tints nails and strengthens them at the same time.

Essie Treat Love and Color in Sheers to You, $10, available at CVS.


We scored a sneak peek at this styling cream and were floored by how bouncy and light it kept our curls — without ever coming close to a diffuser.

Garnier Fructis Style Smooth Air Dry Anti-Frizz Cream, $4.29, available at CVS.


When it comes to pimple treatments, La Roche-Posay Effaclar Duo is a beauty-editor favorite. The brand is now serving that treatment’s star pore-purging ingredient, LHA, in these handy cleansing wipes.

La Roche-Posay Effaclar Cleansing Wipes, $10, available at CVS.


Antimicrobial snail mucin extract — yeah — is the star ingredient of this serum, which sounds yucky, but really does enhance skin elasticity.

Organic Doctor Organic Snail Gel Healthy-Aging Facial Serum, $30, available at CVS.


Pumice, oatmeal, and zinc help deep clean pores and minimize shine.

Formula 10.0.6 One Smooth Operator Pore Clearing Face Scrub, $7, available at CVS.


High-performance ingredients shouldn’t be reserved for the face only. This body gel taps snail mucin extract — there it is again — to moisturize and soothe skin from head to toe.

Organic Doctor Organic Snail Gel Face & Body, $30, available at CVS.


Orange, sea salt, and bergamot cleanse skin, brighten the complexion, and even ruddy patches.

Formula 10.0.6 Deep Down Detox Ultra-Cleansing Mud Mask, $7, available at CVS.


Whether your chapped lips come from biting cold or trying on too many lipsticks, this gently smoothing and conditioning scrub has your back. Er, mouth.

Milani Keep It Sweet Sugar Lip Scrub, $10, available at CVS.


Call it lipstick for dummies: The chubby stick makes drawing on perfect matte lips a cinch. Its twist-up design means you don’t have to go rummaging for a sharpener.

Makeup Academy Matte Lip Crayon in Natural, $7, available at CVS.


This wash of color also contains nourishing cocoa butter and peptides; a vanilla-mint scent makes it incredibly appealing to apply.

Mineral Fusion Flicker Sheer Moisture Lip Tint, $10, available at CVS.


A lightweight cleanser formulated to help skin retain moisture, even after the gel has been rinsed away.

Neutrogena Hydro Boost Hydrating Cleansing Gel, $9, available at CVS.


This featherlight serum for dry skin is 97.5% natural and does not contain synthetic fragrances or dyes, making a smart go-to for finicky complexions.

SkinFix Moisture Boost Serum, $30, available at CVS.


A whopping half of this potent formula — dispensed via a precise dropper tube — is hyaluronic acid, the famed humectant that helps skin retain moisture.

NIP+FAB Dragon’s Blood Hyaluronic Shot, $24.95, available at CVS.


The betacarotenes and vitamins C, D, E, and K in the alfalfa seed extract in this silky eye cream reduce puffiness and fade inky dark circles.

SkinFix Brightening Eye Cream, $25, available at CVS.


There are simply not enough lip tints armed with SPF. This one, spiked with SPF 20, comes in five fruity shades.

Revlon Kiss Balm, $5, available at CVS.


We expected to find a thick lotion when we pumped this SPF-powered moisturizer from the bottle. Instead, we got a dollop of an ultralight, fast-absorbing elixir chock-full of skin nurturers like hyaluronic acid, goji berry, vitamins C and E, and pomegranate.

Garnier SkinActive Moisture Bomb The Antioxidant Super Shield Daily Moisturizer SPF 30 Lotion, $17, available at CVS.


This collection of finely milled eyeshadows in matte, satin, and shimmer finishes gives pricier nude shadow pans a run for their money.

Wet n Wild Color Icon Au Natural 10 Pan Eyeshadow Palette in Bare Necessities, $7, available at CVS.


Because this earthy-smelling shampoo swaps silicones for olive-based smoothers, natural waves are rendered both shinier and less weighed-down.

Garnier Whole Blends Nourishing Shampoo in Legendary Olive, $4.49, available at CVS.


This range of matte lip colors has already earned a rabid fanbase among Reddit’s makeup geeks. This creamy pink is one of 13 that promise long wear without a parched pout.

Wet n Wild MegaLast Liquid Catsuit Matte Lipstick in Berry Recognize, $5, available at CVS.


You’ll just have to take our word for it. Here’s a velvet-matte lip color with the coverage and color payoff of formulations priced three times steeper.

Milani Amore Matte Lip Crème in Obsession, $8, available at CVS.


This line of polishes was one of our favorite releases in 2016. It’s ergonomic, architectural bottle is easy to hold while painting. When paired with the topcoat we told you about earlier, you’ll get that same gel finish, sans irritating fuss.

Essie Gel Couture Ballet Nudes in Satin Slipper, $11.50, available at CVS.


And here it is again! Snail mucin extract has long been used in Korean skin-care products for its nutrient-rich components — like hyaluronic acid, glycoprotein enzymes, proteoglycans, and copper peptides. This serum taps the popular ingredient to quench the ultra-thin skin around the eyes.

Organic Doctor Organic Snail Gel Healthy-Aging Eye Serum, $30, available at CVS.


This mud mask counts strawberries, rosemary, and yarrow among its clarifying ingredients, meaning it’s great for purging dusky pores.

Formula 10.0.6 Pores Be Pure Skin-Clarifying Mud Mask, $7, available at CVS.


Mornings are a perpetual time-crunch and rarely do we have time to dry our legs, apply lotion, slather on sunless tanner, and then wait for it to fully absorb before getting dressed. This moisturizer can be applied to wet skin and is designed to blend quickly, so we can get out the door that much faster.

Jergens Natural Glow Wet Skin Moisturizer, $11, available at CVS.


Most oil-free foundations are made to mattify. This one, a water-gel hybrid, was created to hydrate, too.

Neutrogena Hydro Boost Hydrating Tint, $17, available at CVS.


This pearly finish aims to fortify nails in one week’s time.

Essie Treat Love and Color in Treat Me Right, $10, available at CVS.


This hybrid SPF-primer is formulated to even the ruddy flush of those with sensitive skin or rosacea.

La Roche-Posay Anthelios 50 Anti-Aging Tinted Primer with Sunscreen, $40, available at CVS.


Spiked with argan oil, this uniquely sophisticated cotton-candy pink is the latest edition to the popular range.

Sally Hansen Color Therapy Nail Color in Primrose and Proper, $9, available at CVS.


This gel cleanser is packed with potent antioxidants that would also be suited in a steamy cup of tea: chamomile, passion fruit, and the OG, green tea.

Formula 10.0.6 Best Face Forward Daily Foaming Cleanser, $6, available at CVS.


This hydrating lippie delivers intense color payoff in an easy-to-apply elongated bullet.

Revlon Ultra HD Gel Lipcolor, $9, available at CVS.


When we saw her last aesthetician Shani Darden (who treats celebs like Jessica Alba) could not stop talking about these super-soft cleansing wipes, which are soaked with micellar water — and we’ve been waiting for them to drop ever since.

Garnier SkinActive Micellar All-in-1 Makeup Remover + Cleanser Towelettes, $7, available at CVS.


The ubiquitous nude palette gets the Midas touch, thanks to flecks of metallic gold pigments in each of the 12 shades.

Maybelline 24K Nudes Eyeshadow Palette, $12, available at CVS.


This mask is made to be peeled off — and take dead skin cells and excess sebum with it.

Formula 10.0.6 Get Your Glow On Skin-Brightening Peel Mask, $7, available at CVS.


Brittle and damaged nails will not only get a cover up thanks to this powdery lavender, they’ll also get strengthened with the lacquer’s collagen and camellia extract.

Essie Treat Love and Color in Lavender, $10, available at CVS.


Micellar water — the lazy girl’s godsend — just got a lot more affordable. And bonus, this version of the oil-infused liquor is fragrance-free.

Formula 10.0.6 Totally Clean Micellar Cleansing Water, $6, available at CVS.


This blurring beauty balm is made with antioxidant-rich botanicals that scrounge up free radicals.

Mineral Fusion Perfecting Beauty Balm, $28, available at CVS.


The conditioner pair to the shampoo we told you about earlier is especially creamy, though not at all heavy or greasy.

Garnier Whole Blends Nourishing Conditioner in Legendary Olive, $4.49, available at CVS.


Many folks with oily, acne-prone skin skip SPF, because many formulas feel too heavy or greasy on the face. This one absorbs oil just like your favorite mattifying moisturizer.

La Roche-Posay Anthelios 60 Clear Skin Dry Touch Sunscreen, $20, available at CVS.


This no-nonsense lip treatment delivers moisture, hyaluronic acid, and a healthy, cool-girl shine.

Neutrogena Hydro Boost Lip Treatment, $10, available at CVS.


Lipids and skin-repairing neuropeptides are among workhorse ingredients in this 97.5% natural moisturizer.

SkinFix Nourishing Cream, $25, available at CVS.


Imagine how much you’d pay for paraben-free frizz tamer with sustainably-sourced argan oil from Morocco. Now, look at the price of this new release — pretty impressive, right?

Garnier Fructis Style Smooth Blow Dry Anti-Frizz Cream, $4.29, available at CVS.


This affordable pinky-plum palette features the kind of on-trend rose-gold and burgundy shades that bring beauty bloggers all the Likes.

Wet n Wild Color Icon Au Natural 10 Pan Eyeshadow Palette in Nude Awakening, $7, available at CVS.

Click HERE to read more from Refinery29.

Do you believe in super being called "God"?

View Results

Loading ... Loading ...

Be the first to comment

Leave a Reply

Your email address will not be published.


Confirm you are not a spammer! *