Aditya Chopra has unveiled a new, special logo of Yash Raj Films that marks the starting of the big 50 year celebrations of the country’s biggest production house! The new logo captures the glorious journey of YRF which is the country’s first and only integrated studio. The legacy company, in the nostalgic logo, captures the history of YRF that has worked with the biggest superstars of the last 50 years and entertained audiences with the biggest blockbusters in the history of Indian cinema.
Check out the special YRF 50 logo here:
— Yash Raj Films (@yrf) September 27, 2020
Aditya Chopra revealed the special logo today, the 88th birth anniversary of his iconic father, late Yash Chopra. In the heartwarming note that was released earlier by Aditya,to kick start the 50 year celebrations, he had said, “In 1970, my father Yash Chopra, left the security and comfort of his brother Mr. BR Chopra and formed his own company. Till then, he was a salaried employee of BR Films and didn’t own anything of his own. He did not know how to run a business and did not even have the basic knowledge of what goes into making a company. All he had was a strong belief in his talent and hardwork and a dream to be self-reliant. That conviction of a creative man backing nothing but himself and his art, gave birth to Yash Raj Films.”
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