The team of Detective Byomkesh Bakshy! came up with yet again another unexpected idea. They came up with a unique marketing idea which has made some people wealthy.
The makers started a contest where the audience in India got a one time opportunity to spend a day in Byomkesh Bakshy’s shoes and win 1 lakh every day!
The contest started on 27th March where the audiences had to give a missed call on the stated number.
The contest ends on 4th April and already a number of lucky people have won the Rs 1 Lakh prize.
The spokesperson said, “We have been inundated with an overwhelming number of calls for this unique contest over the last 6 days from all over the country. It seems that everyone in the country has turned into a detective. This has helped create quite a buzz for this hugely anticipated movie, which releases all over on the 3rd of April.”