If we had to sit and count the number of beauty products endorsed by the Kardashian family, we’d be here all day. Between Kim and Kylie’s rapidly growing cosmetics lines, Kendall’s prestigious modeling contracts, and each sister’s micro-collaborations — dare we say — it’s a lot to keep up with.
Khloe Kardashian, however, has been pretty under the radar as far as beauty endorsements go. Recently, she released the limited-edition KoKo Collection with Kylie Cosmetics, but now Kardashian is adding her own major deal to the beauty bloodline: the Becca BFF Collection in partnership with her best friend, Malika Haqq.
The duo, who have been friends for over 10 years, just launched a limited-edition lineup, complete with new products and formulas. Kardashian, a self-proclaimed “sucker for makeup,” tells Refinery29 that working with Becca is a full-circle moment. “I’m a consumer first, and I’ve always been a fan of Becca’s highlighters and bronzers,” she says. Kardashian names the iconic Champagne Pop and Chrissy Teigen’s latest blush palette as two of her all-time favorites from the brand.
But for the their first joint beauty venture, the besties focused on creating neutral and red lipsticks that can replace your everyday nude or pop at holiday parties. Haqq and Kardashian also created two face palettes with various skin tones in mind. “Khloe and I would do our makeup together and there have been plenty of times where we couldn’t share certain things, like highlighters, because of our totally different skin tones,” Haqq tells us. “But occasionally we would come across something that looks good on the both of us, so it is possible to have products that flatter a range of complexions.”
Beyond blendable pigments and luxurious formulas, the collaboration is deeply rooted in their friendship. “I haven’t asked [my sisters] for any advice,” Khloe says. “I’ve done collaborations with Kim and Kylie in the past, and I’m always left in awe of their work ethic. I’ve learned so much from them — but this is our own thing.”
The Kardashian sisters have a tight-knit bond that is invaluable, but Khloe and Malika also have a sisterhood of sorts. “Everyone needs a best friend who is your sister,” says Haqq. “We all need someone we can rely on; someone who is your ride-or-die — that is who Khloe and I are to each other.”
And what kind of friends would we be if we didn’t give you a look at the collection before it launches on December 26? Horrible ones. So, click ahead to get a better look at the new goods.
Kardashian’s face palette features warm (and cool) tones of blush, highlighter, and bronzer that give fair and medium skin a soft glow.
Becca BFFs Khloe x Malika Made with Love By Khloé Palette, $44, available online at beccacosmetics.com December 26
Curated by Haqq, this palette comes with four shimmery shades that won’t look ashy on deep complexions.
Becca BFFs Khloe x Malika Made with Love By Malika Palette, $44, available online at beccacosmetics.com December 26
Looking at these loose pigments, it’s clear to see Kardashian and Haqq love highlighter as much as they love each other. The X and O-shaped powders are a mix of shimmer and bronzer. Lightly swirl your brush over the shades and dust wherever you want to add an instant post-vacation glow.
Becca BFFs Khloe x Malika Glow Letters, $18, available online at beccacosmetics.com December 26
Becca BFFs Khloe x Malika Ultimate Lipstick Love in Brave, $24, available online at beccacosmetics.com December 26
Kardashian customized this toasty neutral, which has caramel tones that look good at work or for a date night.
Becca BFFs Khloe x Malika Ultimate Lipstick Love in Cupid’s Kiss, $24, available online at beccacosmetics.com December 26
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