This article was last updated on April 16, 2022
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Worth noting, that prior to this "foreigners" debate in Ontario, the Liberals campaign slogan was already "Forward.Together". There was a reason for the theme; people appreciate the notion of all oars in the water toward a common goal. As well, there is a general sentiment that is sick and tired of divisions, bickering; people yearn for positive visions that speak to a sum greater than our parts. I thought the Liberals optical strategy was a sound one, and fortunately Tim Hudak has played right into that narrative, providing a concrete contrast which allows the Liberals to make the case(see video at bottom) :
In addition, the emphasis on working together for a common purpose, also elbows certain NDP messaging, who are championing positivity in politics. In other words, not only can the Liberals paint Hudak as divisive, negative in tone, they can also steal some NDP oxygen at the same time, which makes this issue- and the general themes surrounding- all the more crucial.
The Liberals already had a unilateral focus for their campaign, which I’m sure was based on some accurate reading of public mood, some fundamental contrast position that provided a potential attractive vision. The Progressive Conservatives have volunteered themselves in a bizarre move; they’ve decided to fight on this ground, seemingly unaware that they’ve highlighted a core thrust of their opponent. Your opponent wants to highlight "together", speaking to commonality for a brighter future, and one of your first campaign ads raises the specter of differing classes of citizens, tries to pit certain groups against others for naked political ambitions? I’m sure the Liberal war room couldn’t have dreamed of a more positive development…
http://www.youtube.com/watch?v=BLk2JLR56GE
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