Telus CEO Calls for Level Playing Field in Wireless Industry

This article was last updated on April 16, 2022

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The CEO of Telus Corp., Darren Entwistle, mentioned during an exclusive interview that in efforts of “manufacturing” more competition in the $19-billion wireless industry, the federal government is instead forming a tilted playing field shaped to allow unfair advantages to deep-pocketed foreign carriers like Verizon Communications Inc. at the expense of Canadian incumbents.

Ottawa has been wooing Verizon, which in compliance with current rules, is allowed to buy smaller Canadian carriers that are not available for purchase to other Canadian incumbents. Furthermore, Verizon also has the advantage in the coming spectrum auction as it will be treated as a new entrant and hence will be allowed to buy more wireless licenses, which the telecom executives consider to be the industry’s lifeblood. During an interview with The Globe and Mail’s editorial board on Thursday, Darren Entwistle, stated that “all I am asking for is parity in the way Verizon is treated.” He alleged that “enticing a Verizon to come to Canada, so long as it is within a guise of a level playing field, I accept that.”

It has been almost a moth since it was initially reported that Verizon is looking to a three-pronged strategy in order to enter Canada’s wireless market. Keeping that in mind, Verizon has already made an initial offer to Wind Mobile that valued the small Canadian carrier at $700-million. Whereas, it has also made the Mobilicity to sign a non-disclosure agreement as it commenced early-stage acquisition talks with that new entrant carrier.

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