Here is something that Salman Khan has never done, but is finally about to do. Watch one of his own films to beginning to end. Salman is known to be impatient with movie-watching. He has never been able to watch any of his films completely.
One of his director-friends told me, "Bhai has not seen any of his films completely, from beginning to end. Bits and pieces here and then. But not the entire film."
The Zee network hopes to make at least 45 percent of its investments in the film on Eid and over the following weekend. The rest of the investment is expected to roll in as the week from release moves forward.
Says Shariq Patel Chief Business Officer Zee Studios, " Our expectation from Radhe are that it is viewed by the maximum possible audience and it gives everyone watching it at least 2 hours of entertainment amidst all the gloom that one is seeing around them."
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