"Kareena Kapoor is an epitome of beauty and style and we are extremely delighted to have her as our Brand Ambassador. She symbolizes contemporary India and represents the emerging youth of this country. Her presence in our communication will enhance our brand equity and will help us to move seamlessly into the northern Indian market which is our focus for the coming years," said Mr M.P. Ahammed, Chairman of Malabar Group at the signing ceremony.
"It is my pleasure to be the face of such a prestigious brand that has become synonymous with style, design, beauty and trust. I am immensely happy to be associated with Malabar Gold & Diamonds who have introduced the Brides of India concept showcasing the traditional and vibrant rituals and colorful jewelry of brides across India. I wish Malabar Gold & Diamonds all the best in its endeavor to become the world's No.1 jeweler," said Kareena Kapoor.