Says the overwhelmed director, "I've just returned from Telluride and Toronto. The response was overwhelming. I knew The Lunchbox would be liked. But I never knew it would be so loved. We were just trying to be honest to every moment in the script. We didn't have any hidden agendas."
This was Ritesh's first time at the Telluride film Festival and he was bowled over by its intimate atmosphere. "Only 24 films are shown. A lot of screens are left vacant to be filled on demand later. I was very pleased when The Lunchbox ended up filling up many of those vacant screens. There were so many screenings of my film that I didn't get a chance to watch any other film. It was screened 7 times at Telluride. I just kept introducing the film over and over again. Michael Moore and Salman Rushdie tweeted about the film."
Ritesh feels the film has captured Western fancy because it's innately Indian. "A lot of films that people outside India have been seeing from India are not Indian enough. What really works for The Lunchbox is that it's very Indian in flavour."
Ritesh doesn't feel the burden of being anointed the Next Best Thing. "I still work the same way I used to earlier. I haven't allowed myself to lie back and enjoy the praise. I am still writing every day."
At the moment, Ritesh travels city to city to promote the film. "I've just returned from Telluride and Toronto. I'd like to spend time with my wife and baby daughter. Luckily for me my actors Irrfan and Nawazuddin are the face of the film. They've been exceptionally co-operative."