This article was last updated on April 16, 2022
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STRENGTHS
Modi, Modi, Modi – his popularity, corruption free tenure and pro poor programs
RSS cadre strong base
Strong support among upper castes
Good support for demonetization and surgical strikes against Pak
Good support among OBCs and even young non-Jatav Dalits / Yadavs
Solid funding to run a blistering campaign
Very high vote base in 2014
WEAKNESS
No CM candidate with state wide appeal to take on Maya-Akhikesh
Delay in announcement of candidates
Anti-incumbency against a section of its MPs
Anger in section of population (farmers, daily wage earners, small traders etc.) wrt demonetization
Too much reliance on Modi and lazy bums in local state unit
Infighting among party cadre
Too many tickets to dabdlus / turncoats
OPPORTUNITY
To form state govt. in the state in 1.5 decades
Win cements Modi’s position and makes bid for 2019 easy
Family feud and likely split in SP provides it an edge
Demonetization has impacted campaign of parties like SP / BSP
Poor law and order situation in the state
THREAT
Alliance between SP-INC
Consolidation of Muslim votes in favour of INC-SP alliance or Mayawati’s BSP
Shift of sizeable upper caste votes to Maya
Public preference for Modi at center and Akhilesh / Maya in state
Poor performance of alliance partners like in Bihar
Akhilesh’s clean and pro-development image
Sympathy for Akhilesh in family feud and shift of focus away from shortcomings of his govt.
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