Apple’s iPhone 4S breaks pre orders record

According to the statement released by Apple Inc they have received more than a million preorders for their new smart phone product i.e. the iPhone 4S in a single day. This has set a new company record surpassing the 600,000 set by their last product iPhone 4. The phone will officially release in the market on 14th October 2011.

Last week a day before the demise of their revolutionary owner Steve Jobs, apple presented the iPhone 4S and priced it as $199 for 16GB, $299 for 32GB and 399 for 64GB.

According to Mike Abramsky, an analyst with RBC Capital Markets, the sales also suggest that customers were unfazed; these figures show the eagerness of the people for buying apple’s new product which released after 16 months after iPhone 4. The preorders indicate Apple may sell nearly 3 million in the first weekend, almost double the number sold in the opening weekend last year, The sales also suggest that customers were unfazed by Apple not updating the iPhone’s body design.

Mark Moskowitz, an analyst at JPMorgan & Chase Co added said “The early momentum of the iPhone 4S reaffirms Apple’s leadership in smart phones, the strength of the orders should silence those who said the lack of a redesigned body on the iPhone 4S would deter buyers”

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