This Fridays, the United Fire Fighters of Winnipeg union, together with the Winnipeg Fire Department, introduced their pink T-shirt campaign by bringing forward the recently-highlighted truck, lovingly called Pinky.
According to the president of United Fire Fighters of Winnipeg union, Alex Forrest, the truck Pinky would not only be there to support in the fight against fires, but it will also assist in the fight against cancer. It is expected the truck will push people to pay for the pink T-shirts, the earnings of which contributed to the Cancer Care Manitoba’s Breast Cancer Centre of Hope.
Moreover, United Fire Fighters of Winnipeg union has also called for cancer survivors to come sign the truck.
Supporting the campaign was the veteran director of films including La demoiselle sauvage (1991), Lost and Delirious (2001) and The Blue Butterfly (2004). Léa Pool said: “I felt like it was answering a need to speak out. A lot of these people are living this; they have had these feelings but could never express them. All of a sudden these very interesting and articulate women (in the movie) are putting into words something that everyone wanted to hear.”
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