First Ever Punjabi International Film Festival Officially Launches

Festival kicks off with VIP Reception and World Premiere of Film Pseudo – Blood of our Own
Film stars, government representatives, partners and members of the community, officially kicked off the inaugural Punjabi International Film Festival (PIFF) with a VIP reception at the Mississauga Living Arts Centre. Among the more than 200 attendees were Hon. Bal Gosal Minister of Sport, Canada; Hon. Charles Sousa, Ontario Minister of Citizenship and Immigration; MP Davinder Shory, MPP and Deputy Leader of Ontario PC Party Christine Elliott, MPP Dipika Damerla, MPP Amrit Mangat and City Councilors Bonnie Crombie, Ron Starr and Pat Saito.
 
“This festival will be a fun-filled celebration of Punjabi film and culture that people of all ages and backgrounds can enjoy,” says PIFF President Sunny Gill. “Today’s event is an exciting start to a festival that will engage the entire community,” says festival Vice President Inder Singh.
 
Also on hand were representatives from: The Mississauga Arts Council, Brampton Board of Trade, Peel Multicultural Council, South Asian Alliance, Mississauga Summit, Humber College, the United Way of Peel, event sponsors and more.  
 
The reception was followed by the world premiere screening of the film Pseudo: Blood of our Own with Director Gursimran Dhillon, producer Harsimran Chillon and stars Naresh K, Tayshawn Prinse, Winder Gill, Thi Vo and Paul Grewal walking the red carpet and meeting fans. “Psuedo is an English language action thriller with Punjabi that explores the modern day issue of young men become entangled in the violent world of drugs and gangs,” says Dhillon. “We wanted to make the film entertaining and worth the price of admission. Audience will be pleasantly surprised and find the film to be very different from what has come out of North-America in the name of cross-cultural films in the past”, says producer Harsimran Dhillon.
 
PIFF, happening May 18-21 in Mississauga, Brampton and Toronto, will feature a lineup of international feature films, short films and documentaries from around the world on themes of Punjabi culture and identity. PIFF will include glamorous gala events, film parties, concerts, workshops, seminars and much more as it celebrates South Asian Heritage Month.
 
QUICK FACTS

·         Canada is home to the second largest Punjabi community outside of India and Pakistan.
·         Punjabi is the fourth most spoken language in Canada.
·         Pseudo: Blood of our Own was shot in Calgary, Alberta.
 
Visit PIFF online at www.pifftoronto.com for all the latest action on the festival!
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