This article was last updated on April 16, 2022
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In celebration of International Women’s Day on March 8, Plan International Canada is launching the “Lift Her Up” campaign to create a conversation about the very real impact that words can have on girls’ power and potential as they become confident women who will stand up for their rights and the rights of others. Members of the public are invited to join Plan International Canada to discover the impact of how words can lift girls up.
The one-day “Lift Her Up” installation, located at the Toronto Eaton Centre, involves 3D technology and a collective social voice to lift up a holographic image of a girl. We are asking everyone – men, women, boys and girls – to use #LiftHerUp to send messages of empowerment, and each of those messages will affect the holographic girl in some way – just as words and voices have an impact in the real world.
Located at the Toronto Eaton Centre, Level 1, outside The Gap (north end of mall, near Dundas Station)
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